Posted on 2012-11-26. By anonymous.
Paul Dunay, "Facebook Advertising For Dummies"
English | ISBN 10: 0470637625 | 2010 | PDF | 336 pages | 8.7 MB
Explores Facebook advertising inside and out; there are now more than 400 million active Facebook users and over 1.6 million active Pages on Facebook
Works as an all-around, hands-on guide for both experienced and new Facebook advertisers
Walks you through planning and creating an advertising campaign
Explains writing effective ad copy, how to use landing pages, and how to test and optimize your ads
Shows you how to use Facebook Insights to understand your results and how to create reports that analyze data
Put your company's best face forward with the sound advertising tips and techniques in Facebook Advertising For Dummies.
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