Looking Beyond the Runway

ISBN: 1409400999

Category: Business

Tag: Business & Investing


Posted on 2010-09-20. By anonymous.

Description


Nawal K. Taneja, "Looking Beyond the Runway"
Ashgate | 2010 | ISBN: 1409400999 | 362 pages | PDF | 5 MB

The global airline industry, facing significant changes and discontinuity is prompted and forced to deal with a 'new normal'. Who would have imagined a few years ago that: a significant percentage of consumers in the US now prefer to fly low-cost airlines instead of full-service airlines because they perceive the product to be better, airlines would generate up to a third of their total income from non-ticket revenue, many low-cost airlines would add complexity to their original simple business models through the development of code-share agreements, the use of global distribution systems, and travel agents to distribute their seats, or Jetstar, a low-cost subsidiary of Qantas, would grow faster and be more profitable than its parent. Who would have also imagined a few years ago that: a survey carried out by Ryanair would show that 42 per cent of passengers would be willing to stand on short (one hour) flights if they could pay 50 per cent less than seated passengers, passengers could pay as little as US$2,000 for a transatlantic Business Class ticket on top-brand airlines, Lufthansa would have ownership in airlines based in Austria, Belgium, Italy, Switzerland, Turkey, the UK, and the US, and that it would continue to pursue equity ownership in airlines based in Poland and Scandinavia, or the Japanese and Canadian governments would struggle to find different ways to bail out their heretofore flag carriers? To deal with this upcoming 'new normal', airlines have to go beyond their short-term circumstantial strategies - they need strategic renewal of their ageing business model. In this candidly-written book, Nawal Taneja explains what will separate the winners from the losers. He maintains the leaders will be the airlines that: exploit this crisis-driven change to their best advantage, learn to work around the airline-inherent constraints that prevent them from running their businesses just like other businesses, learn from successes and failures of other global enterprises, sharpen their business intelligence, analytics, and strategic agility, and proactively explore the 'pockets of growth' in this emerging-markets century. To help airline executives become informed of new competitive games, the author analyzes numerous business sectors such as auto, hospitality, retail, technology, and entertainment. For example, relevant lessons can be learned from the strategic mistakes made by the US automakers. Likewise, emergent and compelling insights can be gained in superior customer experience from Ritz Carlton and Zappos, and in value-creating innovation from Cirque du Soleil and Zipcar. The book also features a multitude of forewords from airlines and related businesses to provide readers with multiple perspectives on the changing landscape in the global airline industry. Nawal Taneja is a career analyst of the global airline industry with wide-ranging experience in the aviation industry, academia, and public policy. Encouraged by industry executives, he has written five other books for practitioners in the global airline industry, including "Fasten Your Seatbelt: The Passenger is Flying the Plane" and "Flying Ahead of the Airplane".

Download









Sponsored High Speed Downloads
8153 dl's @ 3031 KB/s
Download Now [Full Version]
8342 dl's @ 3568 KB/s
Download Link 1 - Fast Download
8874 dl's @ 2542 KB/s
Download Mirror - Direct Download



Search More...
Looking Beyond the Runway

Search free ebooks in ebookee.com!


Related Archive Books

Archive Books related to "Looking Beyond the Runway":



Links
Download this book

No active download links here?
Please check the description for download links if any or do a search to find alternative books.


Related Books

  1. Ebooks list page : 7339
  2. 2012-07-09Looking Beyond the Runway (repost)
  3. 2011-01-04Looking Beyond the Runway
  4. 2009-01-05Asperger Syndrome, Adolescence, and Identity: Looking Beyond the Label - Removed
  5. 2018-01-10[PDF] Beyond the Waters of the World (Looking Through Lace)
  6. 2017-12-09[PDF] Looking for Home (Beyond the Orphan Train)
  7. 2017-10-24[PDF] Beyond the Looking-Glass: Book One in the BEYOND Series
  8. 2011-11-18Origination of Organismal Form: Beyond the Gene in Developmental and Evolutionary Biology free ebook download
  9. 2011-06-08Internet Publishing and Beyond: The Economics of Digital Information and Intellectual Property
  10. 2010-10-09Peggy Chiu - Looking Beyond Profit: Small Shareholders and the Values Imperative
  11. 2010-08-19Beyond the Molecular Frontier: Challenges for Chemistry and Chemical Engineering
  12. 2010-08-12Looking Beyond Acquisition: Total Cost of Ownership and the Role of Enterprise-Class Devices, Free Motorola White Paper
  13. 2010-08-12Looking Beyond Acquisition: Total Cost of Ownership and the Role of Enterprise-Class Devices, Free Motorola White Paper
  14. 2009-05-13The Soul of Autism: Looking Beyond Labels to Unveil Spiritual Secrets of the Heart Savants
  15. 2019-07-09Mindfulness Based Cognitive Therapy Beyond The Ego With Cbt
  16. 2019-07-09Mastering C The Definitive Beyond The Basics Video Series To Applying Intermediate And Advanced
  17. 2019-07-09Ine Acces Lists Beyond The Basics And Extended
  18. 2019-07-09$(Top) - Why You Should Read Beyond the Point by Claire Gibson Online or Download [PDF MOBI EPUB]
  19. 2019-07-08&*(Pleasing) - Why You Should Read Beyond the Shadow of Night by Ray Kingfisher Online or Download [`EPUB `MOBI `PDF]
  20. 2019-07-06Gaia The Path Beyond The Physical

Comments

No comments for "Looking Beyond the Runway".


    Add Your Comments
    1. Download links and password may be in the description section, read description carefully!
    2. Do a search to find mirrors if no download links or dead links.
    Back to Top