McQuail's Mass Communication Theory, 6th Edition

ISBN: 1849202923

Category: Study


Posted on 2014-02-21, updated at 2019-02-14. By anonymous.

Description


McQuail's Mass Communication Theory by Denis McQuail
2010 | ISBN: 1849202923, 1849202915 | English | 632 pages | EPUB | 3 MB

McQuail's Mass Communication Theory has been the benchmark for studying mass communication theory for more than 25 years. It remains the most authoritative and comprehensive introduction to the field and still offers unmatched coverage of the research literature.

Fully up-to-date, this new edition includes:

New boxed case studies on key research publications, familiarizing students with the critical research texts in the field
A new streamlined structure for better navigation
More definitions, examples, and illustrations throughout to bring abstract concepts to life
Major updates on new media, globalization, work and economy
McQuail's Mass Communication Theory is the indispensable resource no student of media studies can afford to be without.

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1 Comments for "McQuail's Mass Communication Theory, 6th Edition":

  1. a worthwhile good book
    Posted by guest on 2019-02-14 03:39, email hidden.

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