[PDF] Essentials of Strategic Management (3rd Edition)

ISBN: 1111525196

Category: Tutorial


Posted on 2018-01-10, by luongquocchinh.

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Author: Charles W. L. Hill | Publisher: Cengage Learning | Category: Management | Language: English | Page: 416 | ISBN: 1111525196 | ISBN13: 9781111525194 |

Description: ESSENTIALS OF STRATEGIC MANAGEMENT, Third Edition, is a brief version of the authors' market-leading text STRATEGIC MANAGEMENT: AN INTEGRATED APPROACH, helping students identify and focus on core concepts in the field in a more succinct, streamlined format. Based on real-world practices and current thinking, the text's presentation of strategic management features an increased emphasis on the "business model" concept as a way of framing the issues of competitive advantage. Cutting-edge research, new strategic management theory, and a hands-on approach allow students to explore major topics in management, including corporate performance, governance, strategic leadership, technology, and business ethics. Its high-quality case program examines small, medium, and large companies both domestic and international so that students gain practice putting chapter concepts into action.

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