[PDF] The Fundamentals of Design Management

ISBN: 2940411077

Category: Tutorial


Posted on 2017-11-28, by luongquocchinh.

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Author: Kathryn Best | Category: Art related | Language: English | Page: 208 | ISBN: 2940411077 | ISBN13: 9782940411078 |

Description: The Fundamentals of Design Management is a comprehensive guide to managing the people, projects, processes and procedures behind the design of our everyday products, services, environments and experiences. This title emphasises the inter-disciplinary nature of design management, and as such is of relevance to those from a number of backgrounds: art and design, business, marketing or media. It explicitly places the principles and processes of design within the context of a business or enterprise. The Fundamentals of Design Management considers the process of managing design through the experiences of a range of design practitioners and industry experts.

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