[share_ebook] The PayPal Official Insider Guide to Mobile Profits - Matt T. Jones


Author: Matt T. Jones

Date: 2011

Pages: 264

Publisher: Peachpit Press

Category: Business


Posted on 2012-01-21, by 4bookholic.

Description

The PayPal Official Insider Guide to Mobile Profits


The PayPal Official Insider Guide to Mobile Profits
Matt T. Jones | Peachpit Press | 2011 | 264 pages | English | MOBI

Mobile commerce opportunities are everywhere people go, 24/7. And PayPal is in the forefront of harnessing those opportunities, offering mobile businesses faster, easier, safer, and more positive customer checkout experiences. PayPal’s mobile checkout tools support profitable websites and apps on all of today’s smartphones, tablets, and other portable devices. This book shows how you can implement these tools to more effectively capture this vast new revenue stream. You’ll learn how to partner with PayPal to:Maximize payment opportunities in the open mobile marketplaceApply mobile website and app building best practicesIntegrate PayPal Mobile express checkout and payment software systemsMaster mobile consumer shopping behavior, technology, and payment trendsProfit with custom, efficient PayPal Mobile payment options for your businessThis expert, easy-to-follow advice–straight from those who design and build PayPal Mobile–is your direct link to effective mobile payments and business success.


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